At Optimum 7, we provide social media marketing complete with creation and tracking. Facebook ads, blog posts, scheduled press releases, and articles are all things that build brand recognition and loyalty giving you more opportunity to convert.
Social media marketing is considerably less costly than traditional marketing since instead of tracking the whole web, only certain channels need to be monitored.
That said, with just those channels you can have great results from inbound customers to your website from social media which also increases your SEO with organic search results.
Also, as social media is often a less formal environment, companies can drop the business veneer and create richer engagement with their customers via their social media platforms, building your brand authority.
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Anybody can start creating creating social media content aimlessly, but to do so in a way that is profitable and valuable takes careful strategy.
With the content created, we never miss an opportunity to connect. Calls-to-action, fully responsive forms, and landing pages are techniques to capture the audience who have been successfully attracted.
We have expert CRM in our workflow in order to never lose a valuable customer. We continuously engage via trackable means such as email marketing, so we always know we are delivering the kind of valuable content that keeps them coming back to your business.
Businesses can no longer afford to dedicate time, money, and resources to social media without any real strategy behind it. Customers will search for you on those social media channels hoping to learn more about your company or the products and services you offer. Why not make those channels work for you in a strategic way that will increase customer engagement and, ultimately, sales?
At Optimum 7 we understand all levels of marketing and use that knowledge when creating content, engaging followers, and converting customers into your brand ambassadors. We work with your business to establish actionable goals that will be profitable to your business including…
Our experts understand the process on much deeper levels than just the task. With our process, we leverage social media marketing with your other forms of content (website, blog) and marketing (online and offline) to maximize the ROI of your investments.
Outsourcing this process is also the wisest way to beat the learning curve, which business owners simply do not have the time to dedicate. But with a full team of experts in one place focused on the content creations, implementation, tracking, engagement, and retention, you can easily track over time the impact social media marketing will have on your business.
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Social media management is the act of monitoring and participating in social conversations across platforms. Social media management needs constant attention since posting regularly helps you stay relevant and in your followers’ minds. We create, share, and monitor so you can focus on your business.
Campaigns on social media require a coordinated marketing effort to reinforce business goals by using one or more social media platforms. Since campaigns have a start and end date, we can be agile in our focus, targeting, and measurability for it.
Facebook (and Instagram, which is now owned by Facebook) is the most popular social media platform across the globe and offers an unrivaled targeting system that can pinpoint your audience. Facebook has unique value in that you can target your audience by their hobbies and interests.
To maximize your benefits from social media, we build a clear strategy that takes into account what you’re trying to achieve, who your customers are and what your competition is doing. We monitor, listen and respond to users in order to cultivate leads and sales.
Video content gets viewed and shared on social media channels more than any other type of content. Facebook and Instagram’s algorithm has adjusted to favor social videos. In fact, 64% of consumers say watching a marketing video on Facebook has influenced a purchase decision of theirs in the last month.
LinkedIn is growing as one of the most popular websites to advertise on for B2B products and services. LinkedIn is a social networking site specifically geared for business where you can target your audience based on their industry and job title.
Contact us today to start getting the most out your social media pages.